F45 Training

Capturing authentic stories to grow the brand.

We partnered with F45 Training to produce franchisee testimonial videos featuring F45 athletes, designed to support the brand’s franchise promotion and recruitment efforts.

The project took us to two locations: Croydon in Australia and a second shoot in New Zealand. Each testimonial highlighted the personal experiences, success stories, and community impact of F45 franchisees, creating engaging content that connects with potential investors.

These videos provide F45 with a powerful marketing asset, combining authentic storytelling with high production quality, perfect for social media, website, and franchise promotional campaigns.

For a behind-the-scenes look at how this project came to life, check out Rite Takes Episode 6.