SEPHORA AUSTRALIA

DOORS OPEN.
CONTENT GOES LIVE.

Since 2023, Rite Visuals has supported Sephora as an Australia-wide content partner for its store openings. We capture the excitement of each launch and deliver social-first content on the same day, helping the brand share the moment while the energy is still high.

CLIENT SEPHORA AUSTRALIA

PARTNERSHIP AUSTRALIA-WIDE SINCE 2023

SERVICE STORE OPENING EVENT COVERAGE

TURNAROUND SAME-DAY SOCIAL CONTENT

THE CHALLENGE

ONE PARTNER.
EVERY OPENING.

With new stores opening across Australia, Sephora needed a trusted content partner who could manage production nationally, maintain a consistent visual standard and deliver social-ready content while the excitement was still unfolding.

01

NATIONAL COVERAGE

ONE STANDARD.
ACROSS AUSTRALIA.

Every store opening needed to feel unmistakably Sephora, regardless of the city, venue or crew capturing it. The quality and visual direction had to remain consistent from one launch to the next.

02

EVENT COVERAGE

FAST-MOVING EVENTS.
NOTHING MISSED.

Store openings move quickly, with customers, creators, staff and key moments unfolding simultaneously. Our team needed to capture the complete atmosphere without interrupting the customer experience.

03

SAME-DAY DELIVERY

CAPTURE TODAY.
SHARE TODAY.

Content needed to be edited and delivered on the same day, allowing Sephora to share each opening while customer attention, excitement and social momentum were at their highest.

EVENT PHOTOGRAPHY