Sephora Australia: Nationwide Store Openings

Over the past three years, we’ve partnered with Sephora Australia as their trusted content production partner, capturing the excitement and energy of 9 new store openings across the country.

Each event is a celebration of beauty, community, and brand culture - and our role is to translate that energy into engaging, high-impact visual content. From early morning lineups of eager customers to the first team cheer and ribbon cut, we capture the atmosphere, emotion, and buzz that define each Sephora opening.

Working to tight deadlines, our team provides same-day photo and video turnaround, delivering a full suite of polished assets that can be shared across Sephora’s digital channels immediately post-event. Every piece of content is designed to reflect the brand’s signature style - vibrant, polished, and full of life.

Outcome: A dynamic visual library documenting Sephora’s national growth and community impact, built through consistent, on-brand storytelling and reliable same-day delivery.