Lululemon x BUMPSTRONG

In collaboration with Lululemon and ambassador BUMPSTRONG, we were engaged to capture a unique wellness event designed to empower and educate pre and postnatal women through movement.

Held across two tailored sessions - one focused on prenatal exercise and the other on postnatal recovery - the event brought together an inspiring community of women, guided by expert trainers and supported by the Lululemon brand.

Our team provided full-day video coverage, capturing the energy, connection, and authenticity of the experience. We produced a hero recap video and a series of short social edits that highlighted the event’s atmosphere, movement sessions, and key moments of engagement.

In addition, we recorded the presentations on a stationary camera, providing the client with high-quality footage to repurpose across future content and online education.

Outcome: A versatile collection of video content that not only celebrates the event itself, but also extends its impact beyond the day - empowering BUMPSTRONG to continue connecting with her audience and reinforcing Lululemon’s commitment to community, wellbeing, and women’s health.